Whether using in-house staff or outside consultants, executives must rehearse their statements and answers to potential questions It’s an invitation association CEOs are usually eager to accept, a chance to testify on Capitol Hill about an issue near and dear to their members. But making the most of this opportunity requires a lot of background work, and practice, practice, practice. RELATED CONTENT A checklist before testifying on the Hill Most CEOs rely on their staff to help them hone written and oral statements, and to run them through potential questions and responses. But some associations have worked with specialized consultants who may go so far as to… Read More